The challenge
Three sub-brands with no shared identity and inconsistent product interfaces.
Our solution
A unified identity and design system applied across product and marketing.
Research
A visual audit across every touchpoint mapped the inconsistencies.
Design
A modular identity with clear rules for each sub-brand.
Production
Tokens, components and documentation delivered to the internal team.
Technology
FigmaStorybookReact
Impact
Before and after
Before
Three visual languages competing with each other.
After
One system, documented and adopted across teams.
-42%
Design-to-build time
68
Components shipped
96%
Brand consistency audit
“Placeholder testimonial — replace with the client's approved quote.”
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